What types of businesses is the Kaplan EdTech Accelerator focusing on?
The Kaplan EdTech Accelerator is for technology-oriented companies whose businesses are aimed at the education market. The focus is to allow companies to leverage resources from both Kaplan and the broader education industry to drive progress in education. Companies in any area of EdTech are encouraged to apply.
How are the final 10 companies chosen? What are the criteria?
The Kaplan EdTech Accelerator is looking for focused, well-rounded teams with strong, thoughtful ideas.
What makes the Kaplan EdTech Accelerator different from the other education-focused accelerators that are out there?
Two things: Kaplan + TechStars.
The education industry presents unique challenges for market entry (navigating competition from non-profits, multiple layers of regulation and accreditation, complex district relationships, measurement of high stakes outcomes and multiple stakeholders, including teachers, students, parents, administrators and regulators).
We believe that it is essential for startups to be guided by an experienced industry veteran like Kaplan to be successful in navigating this complex market. We think it is equally essential that startups receive the guidance and mentorship of experts in building companies and a go-to-market strategy, and no one is better qualified to do that than TechStars and its extensive mentorship network.
The Kaplan EdTech Accelerator combines the expertise and mentorship network of the top startup accelerator with the broad industry experience and global reach of one of the world's leading education companies.
What role is Kaplan going to play in the Kaplan EdTech Accelerator?
Kaplan is funding the Kaplan EdTech Accelerator program, and has partnered with TechStars to help deliver a high quality experience. In addition, Kaplan is providing top mentors from the Kaplan team to work with the companies and TechStars is activating its global partner community to help support these startups.
Startups will glean invaluable insight and resources from Kaplan’s broad, global reach. To give you an idea, Kaplan:
* serves over 1 million students each year - from first graders learning to read, to professionals seeking post-graduate training
* has nearly 400 locations in more than 30 countries
* has relationships with 300+ U.S. school districts and 20+ university partners worldwide
* has 10,000+ instructors
* has thousands of corporate customers
* has relationships with the U.S. Department of Education and many other education regulatory bodies as well as regional, national and programmatic accreditors
We believe startups accepted into the Kaplan EdTech Accelerator will benefit tremendously from these resources. In addition, Kaplan is providing space and other resources to each of the companies. In short, Kaplan wants to help startups that share our goal of moving education forward and has built the Kaplan EdTech Accelerator for that purpose.
What are the networking and educational opportunities provided during the three months?
TechStars will organize a variety of personal and group opportunities with mentors, entrepreneurs, angel investors, legal experts, venture capitalists, investment bankers, and others in a variety of forums. In addition, Kaplan executives and alumni will visit on a regular basis and provide early feedback and opportunities to participating companies. All of these sessions will be very informal and give you plenty of time to interact with the mentors personally.
In addition, about two or three times per week we will organize an informal dinner and invite our mentors to speak on a relevant topic. These will be presented as appropriate by highly successful entrepreneurs, angel investors, legal experts, venture capitalists, investment bankers, etc. Sometimes, we’ll just organize a brief talk with Q&A by a CEO or CTO of a well-known startup. We’ll even venture out to some of these companies and do the session there.
Will all the mentors come from Kaplan?
No. Kaplan will contribute mentors that have strong competencies across the education spectrum, though most mentors are successful entrepreneurs and investors who are experts in specific areas of education or related technologies and many of them have prior experience as mentors at TechStars. There is no intent to constrain the mentors to one specific area or set of companies. Our goal is to create very broad industry and investor support for the selected companies.
Outside of the Kaplan EdTech Accelerator, how else does Kaplan support early-stage education companies?
Kaplan has an active venture capital fund that invests in and supports early-stage education companies. See www.kaplanventures.com
for more information.
Is my age a factor in your selection process?
Is my company “too far along” to apply to the Kaplan EdTech Accelerator? Or “too early”?
Unlikely. We’ll accept companies starting with fully developed products and funding. We’ll help them with business model, introductions, financing, and more. Likewise, nothing is too early. We’ll accept companies with no more than an idea and a dream.
Do I need to send in a business plan?
No. Just fill out the informal online application - that's all you need to do for us. In fact, we probably don't want to see your business plan if you have one.
When is the deadline to apply and what's the overall timeline?
Applications are being accepted now through April 14, 2013. Check the schedule for details. If you apply early enough, we may invite you to attend a Kaplan EdTech Accelerator recruiting day, space permitting. This is not a required step, but it can be a great way to learn more about the Kaplan EdTech Accelerator program and for us to get to know each other better.
How do you choose which companies to accept into the program and to fund?
We will choose great founders who are proposing products that solve real problems or create meaningful innovations. For us, it’s about the team. Because of this reason, we’re less likely to accept single founder companies. The best things you can do to strengthen your application are:
* Round out your team with business, technical, and other necessary skills.
* Make progress on your prototype or product and reference it in the application.
* Show us you’ve really thought about your business and have gotten moving to do something about it.
How does a company apply and be selected for the Kaplan EdTech Accelerator?
When will the final Kaplan EdTech Accelerator companies be announced? How many will be selected?
Ten companies will be selected and notified approximately one month before the program start date. Please see the schedule on the web site at www.kaplantechaccelerator.com
Participants must meet all requirements to be contacted and commit their presence for the accelerator (i.e. get Visas, etc., if required).
Where is the Kaplan EdTech Accelerator office and what's it like?
The Kaplan EdTech Accelerator office will be located in Kaplan’s Office in the West Village neighborhood of New York City. The location is fully equipped and has both traditional and lounge-like space. Of course, it’s your company so you set your own schedule, office hours, etc.
Do companies have to be in New York for the entire 3 month period?
The program requires participants be primarily based on-site in New York during the program in order to take advantage of the numerous learning opportunities, networking and coaching that will be provided.
Do these companies have to stay in New York when the program ends after 3 months?
What is TechStars?
) is an elite mentorship-driven start-up accelerator. Founded in 2006, the TechStars philosophy focuses on deep mentorship, and surrounding a small number of companies with highly engaged members of the entrepreneurial ecosystem to coach and support them for success. The TechStars community currently includes more than 300 mentors, more than 1,500 investors and over 120 alumni TechStars companies. TechStars currently operates five programs each year in Boulder, Boston, Seattle, Texas, and New York. TechStars is funded by more than 50 venture capital firms and 25 angel investors.
Why did Kaplan partner with TechStars on this program?
TechStars is one of the leading technology incubators in the world and has a program that brings business ideas to market. Their network of proven entrepreneurial mentors and connection with investors makes them a great place for companies to bring innovative ideas and turn them into exciting businesses.
What is the timeframe for this program?
The deadline for applications is April 14, 2013. The program runs from June 18 – September 12, 2013. Check the schedule for details.
How does the application process work?
The application process is online and includes a few simple questions about the company and the team comprising the company. Applicants are also asked to provide a video that describes their team and business. Click here
to apply to the Kaplan EdTech Accelerator.
When is an investor demonstration day?
Kaplan and TechStars have a strong network of industry leaders, investors, and venture capitalists who will be invited to the demonstrations days in September 12, 2013.
Does Kaplan provide housing for Accelerator participants?
TechStars will provide a list of possible locations, but participants need to make their own living arrangements.
Does my product need to launch through or relate to Kaplan?
No. While Kaplan is happy to make our vast array of diverse, global education resources available to startups that are accepted into the program, our only requirement is that you share our goal of moving education forward.
Can I apply if our company or founders are not from the USA? Can you help with visa/immigration issues?
Yes. Anyone from anywhere can apply. You do have to be legally in the U.S. during the program, of course. Once accepted, TechStars can help with legal/immigration issues by leveraging Techstars' contacts and network to help. However, no assistance can be provided in advance of acceptance to the Kaplan EdTech Accelerator.
How much funding do companies in the Kaplan EdTech Accelerator receive?
Each company will receive $20,000 in funding. You also get great perks such as free hosting and services, a quality workplace and more. There are real benefits in the connections and deep mentorship that you’ll receive when you engage your company with the Kaplan EdTech Accelerator, and also in the opportunity to pitch to angel investors, venture capitalists, industry influentials and Kaplan executives at the end of the program during our Investor and Demo Day. In exchange for the program and the seed funding, TechStars receives 6% equity in the form of common stock. Many people ask what sort of controls the stock granted to TechStars in exchange for the funding and accelerator program includes. This is common stock and as such it includes no special rights or provisions beyond what the founders themselves receive. This means that no board seats, unusual voting rights, veto rights, or other controls are involved.
Why does TechStars get stock in these companies?
TechStars has direct experience running successful startup accelerator programs across the country, and as a result was chosen by Kaplan to partner on this project. In exchange for overseeing the day-to-day operation of the Kaplan EdTech Accelerator program and providing on-going mentorship and guidance after completing the accelerator cycle at Kaplan, TechStars will receive 6% equity in the form of common stock in each of the participating companies.
How can participants receive funding after the Kaplan EdTech Accelerator ends?
Near the end of the three-month program, there will be an Investor Demo Day where Kaplan executives as well as angel investors, venture capitalists and influential industry leaders from around the world see the companies and listen to pitches.
TechStars provides the seed funding to get you going, but you may well need more funding to really make it. Near the end of the three month program, there will be an Investor Demo Day where Kaplan executives as well as angel investors, venture capitalists and industry influentials from all over the country will check out your company and listen to your pitch. You’ll be coached so you’re as effective as possible, and we’ll do everything we can do help get you follow on funding. We anticipate that with the backing and mentorship provided by Kaplan and TechStars, the participating companies will have ready access to additional capital.
What if my company doesn’t ultimately succeed?
Well, at least you tried. Because not just anyone is accepted into the Kaplan EdTech Accelerator program, you’ll have an impressive resume item for your next gig that will look way better than almost anything else you could have spent your time doing. And you will have met a large number of smart and well-connected people who can help you tremendously with whatever you do next.
Does Kaplan retain the intellectual property (IP) developed during the Kaplan EdTech Accelerator?
No. Kaplan does not retain IP developed during the program. The IP developed by a participating company is retained by the company.
If Kaplan does not retain IP, why is it sponsoring this program?
Kaplan is focused on driving positive change in education, and we are thrilled to help any company that shares that objective. Some Kaplan engagement with the select Kaplan EdTech Accelerator companies may evolve but is not a key element of the accelerator.
I’m concerned that if I apply, you won’t protect my intellectual property. Should I be worried about this?
No. We won’t show your application to anyone outside of the Kaplan EdTech Accelerator team. We will see hundreds of applications, however, and many of them include similar ideas. For this and other practical reasons, please don’t ask us to sign an NDA. Our application does not ask for your “secret sauce”, and there is no reason you have to disclose this to us if you’re not comfortable doing so.
How detailed does my idea need to be in the application?
In this initial application process, we ask applicants to describe market opportunity, the team, the idea and how to execute. We openly discourage applicants from submitting their business plans or "secret sauce."
Is a participating company's product or service guaranteed to be distributed by Kaplan?
No, there are no guarantees. Participating in the program will allow your company to develop a concept with the opportunity to leverage Kaplan resources if/where possible. The Investor Demo Days will provide an opportunity to show off concepts to Kaplan, investors and leaders in the education and tech communities.